Adapting and thriving in the wake of COVID-19
Anytime Fitness, Philippines
THE BRIEF
Following the news that each of their 120+ on-site locations in the Philippines would be temporarily shut down due to COVID-19, Anytime Fitness quickly realised that their membership base wouldn’t be able to engage with their services as normal – and that apprehension to do so may remain for some time.
One of the largest fitness centre chains in the Philippines, Anytime Fitness tasked us with an urgent challenge to deliver a technical solution bespoke to their needs that would keep them operational during the COVID-19 pandemic and beyond.
THE BRIEF
Following the news that each of their 120+ on-site locations in the Philippines would be temporarily shut down due to COVID-19, Anytime Fitness quickly realised that their membership base wouldn’t be able to engage with their services as normal – and that apprehension to do so may remain for some time.